Your data privacy at Trends Home

To access and/or use Trends Home services it is necessary that users previously provide Trends Home with certain personal data.

Our privacy policy describes how Trends Home collects and uses your personal information.
Updates to this version of the Privacy Policy reflect changes in data protection law. In addition, we have made every effort to make this Privacy Policy clearer and more understandable.

What is personal data?

According to the regulations in force, personal data is understood as the following: any information that directly or indirectly identifies a natural person.

We do not consider as personal data any information that has been pseudonymized, dissociated or aggregated and therefore does not allow the identification of a natural person.

Responsible for the processing of personal data

All comments, queries and requests regarding our use of your information are welcome and should be addressed to PALMATREND, S.L with registered office at Calle Ter, 1 Local 21- 07009, Spain or by e-mail to info@trendshome.es

Personal data we collect

It is important for you to know that we only collect data when you use our platform or linked services, such as microsites. This data is provided by you, so that we can offer you our service:

• Name and surname
• e-mail
• Phone
• Mailing address
• DNI or NIF of the company (when you ask us for an invoice)
• Billing address (when you ask us for an invoice)

Data that we collect automatically for the proper functioning of our platform:

• IP address from which you have connected to our website
• Device from which you have connected to Trends Home
• Interactions on our website, such as whether you have visited a product category
• Statistics of pages visited
• Origin of your first visit
• Geolocation data of postal addresses

Regarding the cookies that we store in your browser, atthis pageYou have all the information.

Data we collect at Trends Home manually:

• Your Twitter account (if you contact us through Twitter)
• Your Facebook account (if you contact us through Facebook)

Use of personal data

While you are using Trends Home services we will process and store your personal data in order to prepare your purchases and send them to your home, improve your user experience on our website, resolve any type of incident as quickly as possible, recommend products that you have forgotten in your shopping cart, inform you of offers to save the most on your purchases and to detect, investigate and mitigate possible cases of fraud in the use of our platform. In short, to offer you the best service that an online supermarket can offer.

Regarding your purchases on Trends Home, we analyze your most purchased products and create micro-profiles in order to provide you with tailored recommendations and offers. This type of data is only used by Trends Home and is not communicated to anyone else.

Once you request Trends Home data deletion (see below) your personal data will be disassociated from your person; this means thatno one will be able to identify youWith the data that remains in our systems. This dissociated information that we will keep will be used for statistical and/or commercial purposes by Trends Home.

Trends Home guarantees that it has taken appropriate security measures in its facilities, systems and files. Trends Home also guarantees the confidentiality of your Personal Data and that they will not be disclosed to third parties without your knowledge, with the exception of other companies in the Palmatrend group. However, Trends Home will disclose to the competent public authorities the Personal Data and any other information in its possession or accessible through its systems and required in accordance with applicable laws and regulations.

What you can do with your personal data

• You can unsubscribe from our emails with offers by clicking on the link in the footer of any of them or by writing to us at info@trendshome.es.
• You can ask us for a copy of the personal data we have stored in Trends Home. Send an email to info@trendshome.es indicating that you want a copy of your personal data. For security reasons we will have to validate the identity of the applicant, for this you will have to send us the email requesting the data from theSAME email accountWith which you registered in Trends Home
  We will send you the requested information in less than 30 days as stipulated by current legislation.

How we share your data

In Ulabox we have to send some of your personal data to other companies in order to offer you our service. See the following table to see how we treat your personal data.

Name and surname: Our logistics operators Correos Express, MRW and Tamdis, are in charge of preparing your orders, so they need your name in order to deliver your purchase to the delivery person.

Name and surname: The planning of the delivery routes is generated by Correos Express, MRW and Tamdis, so they need to know your name.

First and last name: Email sending tool (Mailchimp) , tool we can send you emails with the best offers.

e-mail: We send it to the delivery companiesCorreos Express, MRW and TamdisSo you can receive your purchases at home.

e-mail: The planning of the delivery routes are generated by Correos Express, MRW and Tamdis, so they need to know your email so we can manage the incidents with you.

e-mail: Email sending tool (Mailchimp) , tool we can send you emails with the best offers.

Phone: We send it to the delivery companiesCorreos Express, MRW and TamdisSo you can receive your purchases at home.

Phone: The planning of the delivery routes are generated by Correos Express, MRW and Tamdis, so they need to know your email so we can manage the incidents with you.

Phone: Email sending tool (Mailchimp), tool we can send you emails with the best offers.

Postal address: We send it to delivery companiesCorreos Express, MRW and TamdisSo you can receive your purchases at home.

Postal address: The planning of the delivery routes is generated by Correos Express, MRW and Tamdis, so they need to know your email address so that we can manage the incidents with you.

Mailing address: Mailing tool (Mailchimp), tool we can send you emails with the best offers.

DNI or NIF of the company: We need it to generate the invoices of your purchases.

Billing address: We need it to generate invoices for your purchases.

How long do we retain your data?

Your personal data must remain in our systems for as long as necessary to provide our service to you, for as long as necessary to comply with all legal obligations necessary to provide our service and for as long as necessary to comply with any legal requirements imposed on Trends Home
In any case, the duration of data retention varies depending on the context of the service we provide or the legal obligations to which we are subject
For example, the following cases can change the data retention
- Maintain and improve the performance of our products by keeping systems secure and optimized
- Maintain financial records for the time required by current legislation.

Once you request Trends Home data deletion your personal data will be disassociated from your person; this means thatno one will be able to identify youWith the data that remains in our systems. This dissociated information that we will keep will be used for statistical and/or commercial purposes by Trends Home.

Data security

We take measures to protect your personal data against unauthorized access and unlawful processing, accidental loss, destruction or damage
Regarding the password you have chosen to access Trends Home, you are responsible for keeping this password confidential. We recommend that you do not share it with anyone.

For your security Trends Home has entrusted the credit card payment system to a payment gateway. The bank details entered are encrypted and securely transmitted to the bank's servers and then verified with the issuing bank to prevent fraud and abuse.

This data entry procedure is guaranteed by SSL (Secure Socket Layer) - 128-bit encryption technology, one of the most advanced and effective protection systems currently available, thanks to which no third party will have access via the Internet to this information relating to the banking data entered by the customer.

Only the Bank and PayPal have access to the bank details linked to these means of payment, so Trends Home does not know or record these data during the payment transaction or at any other time.